Put It On My Plate

Foodland Hawaii “Eat Local Tuesdays”

Foodland Hawaii “Eat Local Tuesdays”

Foodland Hawaii “Eat Local Tuesdays” Newsletter

photography & research | Foodland Hawaii, 2016-2017

A family-owned local company, Foodland Hawaii grocery stores supports local agriculture and food production with their “Eat Local Tuesdays” campaign. In 2016-2017, a bi-weekly newsletter featured articles on famers/food makers, highlighting their locally raised or produced items.

Role:

  • Photography, “Shop, Shoot & Cook” services, research, outline writing

Contributions:

  • Work with client to identify local products and select recipes from client’s archive to feature
  • Research products, interview farmers/makers, identify events highlighting local food
  • Edit recipe and write introduction
  • Write outline for client to base newsletter upon
  • Shop for product, make recipe if indicated by client, style and shoot product beauty shots and finished recipes

Project Scope:

Engaged to shoot local food products and recipes, as well as research and draft newsletter outlines for the Eat Local Tuesdays campaign. Newsletter included history, nutritional facts, trivia, tips for making the most of the product, calendar event and recipe.

Client
Foodland Hawaii